FAQ

1. Why are you raising awareness this way? Isn’t it insensitive?

Mental health struggles have been overlooked, dismissed, and misunderstood for too long. By using history—especially the history of institutions—we shed light on the forgotten and challenge people to think. Some might see it as bold or even uncomfortable, but that’s exactly the point. Ignoring the past doesn’t change it. Acknowledging it just might change the future.

2. Why are your designs so bold?

Because a lot of mental health messaging today focuses on being gentle, nice, and soft—and that doesn’t resonate with everyone. Not everyone expresses their struggles with kindness or calmness. Some people hide their pain behind toughness, rebellion, or even anger. These designs speak to those who feel like they have to be strong all the time but are suffering just like everyone else.

3. Who is this brand for?

Anyone who connects with it. If you've ever felt like traditional mental health conversations don’t quite speak to you, this is for you. Whether you're someone who’s always had to be the strong one, or you just appreciate raw, unfiltered truth, you're in the right place.

4. Aren’t these messages too dark?

Life isn’t always light. Mental health struggles don’t always come in soft pastel colors and soothing words. Sometimes, they come in anger, frustration, or even silence. Our designs reflect reality, not just what’s comfortable.

5. What does ‘Never4Gottin’ mean?

It’s a statement that the forgotten won’t stay forgotten. It honors those who have been overlooked in mental health history, from those institutionalized in asylums to those struggling in silence today.

6. Where do you get your inspiration?

From real history, real struggles, and real conversations that aren’t being had enough. A lot of inspiration comes from the stories of people who were locked away, misunderstood, or forced to hide their struggles.

7. Do you donate to mental health causes?

Right now, our main focus is raising awareness, but we’re committed to giving back. A percentage of every sale will go to organizations that support mental, emotional, and physical health awareness. As we grow, we’ll be transparent about where those contributions go—because this mission is bigger than just us.

8. Why does Never4Gottin act like "Have a Nice Day" just doesn’t work?

Because when you're struggling, a simple "cheer up" or "think positive" doesn’t always help. This brand exists for the people who need something more than empty positivity—they need honesty, connection, and a reminder that they’re not alone in how they feel.

9. Are you trying to be controversial?

No. We’re trying to be real. The reality of mental health isn’t always pretty, but ignoring the hard truths doesn’t make them disappear. If what we create makes people think, talk, or even challenge their own views, then we’re doing something right.

10. How can I support this movement?

Wear it, share it, talk about it. The more people engage in real conversations about mental health, the harder it becomes to ignore. And if this message resonates with you, keep pushing forward—because you're part of something bigger than just a shirt.